But we can help to change that perception by telling the truth whenever and wherever we get the opportunity. The next time you are talking to your neighbor who is complaining that he is so underwater in his mortgage that he could go deep sea fishing, don't just sympathize. Tell him that property values are going to keep dropping as long as housing financing is almost non existent and as long as appraisers are forced to work for appraisal management companies. And when your family member or friend complains that he cannot get any service at the bank or that his loan application has been denied, let him know that this is why we need choices in financing.
My reader said that he does not want our industry be "Don Quixotic." And I certainly don't want that either--Don Quixote never accomplished anything! But a consistent, on point, honest message about the real reason that things are not improving in the housing industry can make a geniune impact.